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How can you change someone's mind? (hint: facts aren't always enough) - Hugo Mercier

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How to Change Someone’s Mind - 5 Rules to Follow

Are you searching for ways to change someone's mind to your way of thinking or methods to convince someone to your opinion? One of the things that we frequently try to do, but almost always fail is to change someone's opinion. We are so bad that, to a point, our relationships with our friends and family gets spoiled just because we are really bad at convincing the other person about our ideas and a opinions. In this video I am going to share with you how to change someone’s mind in a much easier way.

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1) Never turn the conversation into an argument
2) Never say that you are wrong
3) Get the other person saying Yes as soon as possible
4) Let them talk a lot!
5) Let them think their idea is theirs

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How can you change someone's mind? (hint: facts aren't always enough) - Hugo Mercier

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Why do arguments change people’s minds in some cases and backfire in others? Hugo Mercier explains how arguments are more convincing when they rest on a good knowledge of the audience, taking into account what the audience believes, who they trust, and what they value.

Lesson by Hugo Mercier, animation by TED-Ed.

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How can you change someone's mind?

How can you change someone's mind?

Why do arguments change people’s minds in some cases and backfire in others? This video explains how arguments are more convincing when they rest on a good knowledge of the audience, taking into account what the audience believes, who they trust, and what they value.

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How can you change someone's mind? (hint: facts aren't always enough) - Hugo Mercier


#ChangeMinds #LawOfAttraction #ConvincingSomeone

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How To ACTUALLY Change Someone’s Mind

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Changing someone’s mind is hard. I believe a huge part of the reason boils down to the fact that we often trigger one another’s emotional defenses before the content of our arguments can be evaluated.

That’s why in this video I want to give you 5 do’s and don’ts to actually change someones mind and we’ll be using Steven Crowder’s “Change My Mind” segment to do it .


⏰TIMESTAMPS⏰ 

0:48 - #1: When persuading someone, go slow.
2:10 - #2: Build rapport.
4:08 - #3: Don't use insults.
5:49 - #4: Concisely summarize how the other person feels.
7:45 - #5: Make it clear that you're speaking from your individual perception of reality.

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#CharismaOnCommand #StevenCrowder #ChangeMyMind
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How To Change Someone's Mind

It can be nearly impossible to change someones mind, but what are some things you can do to make someone consider a different point of view? Today Don shares a diplomatic strategy for changing people's minds.

How Can You Change Someone's Mind - Hints and Facts aren't Always Enough

Many of you will be surprised by this answer but it is the best way to create lasting change with others ;0

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Why Don't Facts Change People? | Scott D. McArthur | TEDxWarwick

Scott is a strong advocate of narrowing the “knowing doing gap” between research and industry, and is committed to inspiring change through development programmes and game theoretic applications to learning and decision making.

Scott has consulted within a range of global industries and mentored industry leaders in defence, IT, retail and professional services. He has published in several disciplines including leadership development, organisational psychology, HR, change management, rock music and pioneering microscopy techniques for use in disease detection.

Scott is currently writing a book which examines the tools and techniques we use in organisational life, and in which he asks the question “do these tools actually deliver on their promises and are we even asking that question?”

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

How To Change Someone’s Mindset

Dr. Caroline Leaf answers the question - is it possible to change someones mindset asked by Patrick Bet-David. Check out Dr. Leaf's books here:

Share your thoughts with Patrick Bet-David by texting 310.340.1132 (click here or send a tweet to

About the guest: Dr. Caroline Leaf is a cognitive neuroscientist with a PhD in Communication Pathology and a BSc Logopaedics specializing in cognitive and metacognitive neuropsychology.

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What stops people from changing their minds? | Jonah Berger | Big Think

What stops people from changing their minds?
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When you want someone to see things differently and to abandon their previous stance, sometimes persistence is not key.

Too often we think change is about pushing, says Jonah Berger, author of the book The Catalyst: How to Change Anyone's Mind, and a marketing professor at the Wharton School at the University of Pennsylvania. We think if we just come up with one more way people will eventually come around.

Through speaking with people who have successfully changed minds of others, Berger identified five common barriers and created the REDUCE framework for finding the catalysts needed to break through: reactants, endowment, distance, uncertainty, and corroborating evidence.
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JONAH BERGER:

Dr. Jonah Berger is a world-renowned expert on change, word of mouth, influence, consumer behavior, and how products, ideas, and behaviors catch on. He has published over 50 articles in top‐tier academic journals, teaches Wharton's highest rated online course, and popular outlets like The New York Times and Harvard Business Review often cover his work. He's keynoted hundreds of events, and often consults for organizations like Google, Apple, Nike, and the Gates Foundation.

His latest book The Catalyst: How to Change Anyone's Mind
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TRANSCRIPT:

JONAH BERGER: Often when we think about changing someone's mind, whether it's in our personal lives or professional lives, we think the answer is pushing. If it's trying to change our spouse's mind, we think about listing more reasons. We think about changing the boss's mind, we think about making one more PowerPoint presentation. And it's clear why we think that'll work. If you think about the physical world, take a chair for example, and we think about moving a chair, pushing is often a great way to get a chair to go.

But when it comes to applying that same intuition to people there's a challenge, which is, when we push chairs, chairs go. When we push people they don't necessarily go, they often push back. Often, you know, we push, and we prod, and we add more reasons, or more facts, or more figures, and nothing happens. Change is really hard. And so, if pushing isn't the answer, well, well what is?

And it turns out there's this interesting analogy in chemistry. Chemical change is really hard. It often takes thousands if not millions of years for carbon to turn into diamonds, and plant matter to turn into oil. And so chemists often add temperature and pressure to make change happen faster. But it turns out, there's a special set of substances chemists often use to make change happen faster and easier. These substances are called catalysts. And what catalysts neatly do, in the chemical world, is they make change happen faster with less energy. They reduce, essentially, the barrier to change.

And in the social world, we tend to think about catalysts as just people that catalyze change, that cause change to happen. But really, in this book, I'm borrowing on that same notion from chemistry. Too often we think change is about pushing. We think if we just come up with one more way people will eventually come around. Rarely though, do we take a step back and say, Well, hold on, why hasn't that person changed already? What's stopping them? What's the thing getting in the way—that barrier or that obstacle that's getting in the way—and how can I mitigate it?

I've talked to everyone, from startup founders, and people who changed their boss's mind, to folks that got their kids to do what they wanted their kids to do, or change their spouse's behavior. But also more interesting types of individuals that changed things in the almost most difficult of circumstances. I talked to people that have gotten folks to come from one political side to the other. I've talked to hostage negotiators that got people to come out with their hands up. And I've talked to people like substance abuse counselors, who've gotten people to quit even when quitting hadn't worked in the past.

Again and again, I saw the same five barriers come up, and so I put them in the framework: reactants, endowment, distance, uncertainty, and corroborating evidence, together spell the word reduce, which is exactly what great catalysts do. The basic idea of reactants is when we push people, they push back, they don't just go along with what we want them to do, they push back. And so, we need to...

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How To Change One's Mind {Episode 01}

The first episode in a series about 1957's '12 Angry Men'.


How does one juror convince the other eleven to change their verdict after they've made up their minds? In this episode, you'll analyze the protagonist and the antagonist. Learn how Juror #8 made it possible for the jury to reason with him... and how Juror #3 made it impossible.



Episodes
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01 - How To Change One's Mind: NOW PLAYING
02 - What To Make Debates:
03 - When To Pick A Fight:
04 - Where To Build A Bridge:
05 - Why We Change Our Minds:
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The Easiest Way to Change Someone’s Mind

Have you ever had a hard time explaining an idea to someone? Have you ever had a moment where a friend, family member or customer just doesn’t “get it?” Here’s an easy way to fix that!

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How and why we reason | Hugo Mercier | TEDxGhentSalon

Hugo Merciers central question is: 'Do we discuss with each other just to be right, or to actually reason with one another?' Hugo states that we discuss to persuade others and to judge arguments. By listening what others have to say, we can evaluate our own thoughts and get to know if we or the other one is right, or we can try to persuade the other of his being wrong.
As you constantly interact with each other, you get more arguments, more thoughts and reflections, and therefore more sophisticated and tought-through results.

Hugo Mercier is researcher at the 'Cognitive Science Center' of Neuchâtel University. The majority of his work is dedicated to the function and action of reasoning.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

How to Plant an Idea in Someone's Mind (art of insinuation)

How to Plant an Idea in Someone's Mind. One from of seduction which is hard to resist is the insinuation. Insinuation is the art of planting an idea in someone’s mind. The idea will take root days later. It will seem they have thought about it on their own. It is the most effective way to influence people. Learn to conceal your true intentions by being ambiguous. Make everything suggestive.
#insinuation#idea#seduction

The Art of Insinuation
Art of Seduction by Robert Greene

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Whisper by Vincent Bozzo

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Why Facts Don't Convince People (and what you can do about it)

Humans aren't rational creatures, and here's what we can do about it.

Edit #2: Several people have objected to the imagery of tribal in the video. You're absolutely right, and I see how the imagery can take away from the message. I was trying to symbolize cavemen, but I just suck at drawing. My apologies. It was never meant to symbolize Native American tribes.

Edit #1: Well, this video has blown up (6+ million views on Facebook)! And a lot of people have asked for citations to studies. Here are some of the studies I referenced in the video.

The brain and political beliefs

UNC study on “backfire effect”

Less empathy towards “other” groups

8 Effective Techniques For Changing Someone's Mind

Changing someone's mind is about as hard as changing your own mind. It usually takes a long period of time. But if you learn how to make persuasive arguments, you'll have a higher chance of convincing someone to agree with you. Learn how you can change minds with these simple techniques of persuasion.

What techniques of persuasion have you used? Let us know in the comments. We hope you like, subscribe, and turn on your notifications.

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Why Is It So Hard To Change Someone's Mind? | The Status Quo Bias and Society

Why is it so hard to change someone's mind? Today will be discussing how to change someone's mind and also how to change society, along with how you can change your own mind. Status quo bias and confirmation bias frequently hold society back. We'll be doing this by looking at the historical example of Copernicus and Semmelweis two people who changed the world but really only after there deaths. like the old saying science progresses one funeral at a time. looking at how to actually change someone it comes down to emotions and morals. you will need more than facts.

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3 Strategies to (Kind of) Change Someone's Opinions

You might not be able to completely reverse a person’s stance on any given issue, but you might be able to change their mind a little by presenting your argument in just the right way.

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The Function of Reason with Hugo Mercier

Many of us believe our capacity to reason helps us to acquire knowledge and make better decisions - but what if it has an entirely different purpose? Hugo Mercier explains that the essential function of reason is not solitary but social - it exists to help us convince other people or groups of our arguments.

Watch Hugo Mercier, Cognitive Scientist, in our latest RSA Spotlight - the edits which take you straight to the heart of the event!

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How to Change Someone (Make Someone Change)



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Michael Shermer with Hugo Mercier — The Science of Who We Trust and What We Believe (Ep. 101)

Listen to the Science Salon Podcast # 101 (audio-only):


Not Born Yesterday explains how we decide who we can trust and what we should believe — and argues that we’re pretty good at making these decisions. Hugo Mercier demonstrates how virtually all attempts at mass persuasion — whether by religious leaders, politicians, or advertisers — fail miserably. Drawing on recent findings from political science and other fields ranging from history to anthropology, Mercier shows that the narrative of widespread gullibility, in which a credulous public is easily misled by demagogues and charlatans, is simply wrong.

Why is mass persuasion so difficult? Mercier uses the latest findings from experimental psychology to show how each of us is endowed with sophisticated cognitive mechanisms of open vigilance. Computing a variety of cues, these mechanisms enable us to be on guard against harmful beliefs, while being open enough to change our minds when presented with the right evidence. Even failures — when we accept false confessions, spread wild rumors, or fall for quack medicine — are better explained as bugs in otherwise well-functioning cognitive mechanisms than as symptoms of general gullibility. In this lively and provocative conversation Shermer and Mercier discuss:

• If we’re not as gullible as we’ve been led to believe, then why do so many people apparently believe in ESP, astrology, the paranormal, the supernatural, conspiracy theories, and the like?
• Epistemic Vigilance and skepticism
• why most Germans did not believe in Nazi ideology
• honest signaling, costly signaling, and virtue signaling
• Malcolm Gladwell’s book Talking to Strangers and why the “default to truth” theory is wrong.
• folk biology and why creationism is intuitive and evolutionary theory counterintuitive
• conspiracy theories and why we believe them (or not)
• the real meaning of conformity experiments in which people appear to go along with the group
• why people join cults … or ISIS.
• why people belong to religions, and
• why we are not living in a post-truth era, and why access to accurate information has never been so good.

Hugo Mercier is a cognitive scientist at the Jean Nicod Institute in Paris and the coauthor of The Enigma of Reason. He lives in Nantes, France. Twitter @hugoreasoning

This dialogue was recorded on January 8, 2020 as part of the Science Salon Podcast series hosted by Michael Shermer and presented by The Skeptics Society, in California.

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