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Inspiring the next generation of female engineers | Debbie Sterling | TEDxPSU


Debbie Sterling, founder and CEO, GoldieBlox at the 2014 Texas Conference for Women

When you take a risk and stick with it, you learn that you can be invincible. Keynote Debbie Sterling, founder and CEO of GoldieBlox addressed a crowd of almost 6,000 at the 15th annual Texas Conference for Women on Nov. 13, 2014 at the Austin Convention Center.

Debbie Sterling is the founder and CEO of GoldieBlox, an award-winning toy company on a mission to “disrupt the pink aisle” with interactive construction toys and stories for girls. Sterling is an engineer, spokesperson and one of the leaders of the movement toward getting girls interested in engineering and technology. Sterling was named TIME’s“Person of the Moment”and one of Business Insider’s “30 Women Who Are Changing the World.” GoldieBlox was named one of the “World’s Most Innovative Companies”by FastCompany, “Educational Toy of the Year”by the Toy Industry Association, and became the first ever small business to win a free commercial during the Super Bowl. Sterling has made it her life’s mission to tackle the gender gap in science, technology, engineering and math. She earned her degree in Engineering at Stanford University in 2005.

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Debbie Sterling: Disrupting the Pink Aisle [Entire Talk]

Debbie Sterling, founder and CEO of GoldieBlox, shares her evolution from lonely inventor to inspiring entrepreneur with a vision to give young girls the confidence to become engineers through hands-on play. Sterling talks about overcoming gender stereotypes and her own fears, as well as the entrepreneurial challenges of embracing failure and succeeding despite scant resources.

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Reseña 'Inspiring the next generation of female engineers' de Debbie Sterling


Julio Cortázar sobre los temas significativos en el cuento:
A mí me parece que el tema del que saldrá un buen cuento es siempre excepcional, pero no quiero decir con esto que un tema debe ser extraordinario, fuera de lo común, misterioso o insólito. Muy al contrario, puede tratarse de una anécdota perfectamente trivial y cotidiana. Lo excepcional reside en una cualidad parecida a la del imán; un buen tema atrae todo un sistema de relaciones conexas, coagula en el autor, y más tarde en el lector, una inmensa cantidad de nociones, sentimientos y hasta ideas que flotaban virtualmente en su memoria o su sensibilidad; un buen tema es como un sol, un astro en torno al cual gira un sistema planetario del que muchas veces no se tenía conciencia hasta que el cuentista, astrónomo de palabras, nos revela su existencia. O bien, para ser más modestos y más actuales a la vez, un buen tema tiene algo de sistema atómico, de núcleo en torno al cual giran los electrones; y todo eso, al fin y al cabo, ¿no es ya como una proposición de vida, una dinámica que nos insta a salir de nosotros mismos y a entrar en un sistema de relaciones más complejo y más hermoso?

Full Talk - Debbie Sterling CEO of GoldieBlox at Object workshop

Full video of Debbie Sterling's inspiring talk with young girls at an Object workshop. Debbie is an engineer, entrepreneur, and CEO of GoldieBlox, a toy company that designs toys for young girls. Debbie was named TIME’s Person of the Moment and Fortune’s 40 under 40. She talked about her journey, led an engineering activity where the girls designed new games, and mingled with girls over food.

Organized by Object, an organization focused on promoting self-image, confidence, and self-esteem in young girls to pursue their passions.

Inspiring the Next Generation of Female Engineers

Educational and Inspirational message to increase the under-representation of women in the STEM fields.

I have a dream that young women will aspire to be scientists and engineers developing the next technological innovations that move our world forward.

I decided to make that dream a reality by educating young women on careers in engineering and sharing my journey to success on becoming an engineer.

This talk was given at Akron University Inquire! Innovate! Invent! Event hosted by the Women in Engineering Program.

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GoldieBlox & Rube Goldberg "Princess Machine"

About us:

We're GoldieBlox, a disruptive children’s media company challenging gender stereotypes with the world’s first girl engineer character. We believe that femininity is strong and girls will build the future — literally.

Our founder, Debbie Sterling, is a Stanford engineer who decided last year that girls need more choices than the pink aisle has to offer. She developed GoldieBlox, an interactive book series + construction set starring Goldie, the kid inventor who loves to build.

This year, we wondered what we could do to showcase the amazing inventive power that girls have. So...we might have recruited three young girls and that guy who made OK Go's famous Rube Goldberg machine to turn an average home into a massive, magical contraption.


The Inventors:

Lyrics performed by: Raven

Creative Director: Beau Lewis
Machine Creative Director: Brett Doar
Film Director: the Academy

Executive Producer: GoldieBlox Inc

Music: PicoSound
Animation by: Ed Skudder & Lynn Wang
Special thanks to GitHub Studios

Debbie Sterling - Creator of Goldieblox @TheFeast 2013

GoldieBlox is a toy company that started with a passion about how to inspire the next generation of female engineers. Only 11% of engineers in USA are women. Engineers are incredibly important, and most of them are male despite the fact that half of our population is female.

Debbie Sterling talks about her path to getting a GoldieBlox that launched year ago. Debbie found her love when she started as a freshman at Stanford University, and she was one among few women in her first mechanical engineering class. She realized that engineering is all about learning how stuff works and how to invent things. Her passion hooked to her brain when she started idea bench with her friends to share ideas. Debbie started thinking about developing toys to generate interest of girls in the field of engineering.
Many people laughed at her idea during the initial days but, she did not give up so and attended social entrepreneurship conference to share the view. With the help of few who wanted to help her, she came up with a prototype for kids, and we found that it was indeed appealing to girls. After realizing that girls love stories, Debbie Sterling started writing stories about Goldie the girl engineer who went on adventures to solve problems by building simple machines. Less than a year, GoldieBlox is now available at TOYS R US and has been a best selling product on Amazon. They are making new stories and products regularly.

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Debbie Sterling at 100Kin10 Summit 2013

Debbie Sterling is an engineer and founder of GoldieBlox, a toy company out to inspire the next generation of female engineers. She has made it her mission in life to tackle the gender gap in science, technology, engineering and math.
GoldieBlox is a book series+construction set that engages kids to build through the story of Goldie, the girl inventor who solves problems by building simple machines. Debbie writes and illustrates Goldie's stories, taking inspiration from her grandmother, one of the first female cartoonists and creator of Mr. Magoo. Her company, launched in 2012, raised over $285,000 in 30 days through Kickstarter, and has been featured in numerous publications such as The Atlantic and Forbes.
Prior to founding GoldieBlox, Debbie served as the Marketing Director of Lori Bonn, a national jewelry company. For the past 7 years, she has also served as a brand strategy consultant for a wide variety of organizations including Microsoft, T-Mobile, Organic Valley and the New York Knicks.
Debbie's inspiration to create a mission-driven company came in 2008, when she spent 6 months volunteering at a grassroots nonprofit in rural India. She created a viral fundraising campaign called I Want a Goat, raising over $30,000 for economic and educational development in the region. This experience helped pave the way to finding her true passion: inspiring the next generation of female engineers.
Debbie completed her degree in engineering at Stanford (Product Design, '05) and currently lives with her husband in San Francisco.

Atkins - Inspiring the next generation of engineers

A short video explaining how Atkins is helping to inspire the next generation of engineers through STEM work in schools.

Debbie Sterling Speech - VEX Worlds 2016

Debbie Sterling's speech at VEX Worlds 2016.

Rotary Luncheon April 17 2013 Debra Sterling and James Keblas

Debra Sterling on Inspiring the Next Generation of Female Engineers and James Keblas on Seattle: City of Music

EngineerGirl @ GoldieBlox

Featuring an interview with Debbie Sterling, CEO at GoldieBlox in Oakland, CA.

#EngineerGirlShow highlights the amazing women in engineering and to inspire the next generation. Produced by George Retelas with his digital art students at SAE Institute.

The EngineerGirl website was created to bring national attention to the exciting opportunities that engineering represents for girls and women.

Inspiring the next generation of women leaders

Pilar Aurrecoechea, Eimear Creaven and Rose Beaumont talk about the impact of great sponsorship on international day of the girl child.

Debbie Sterling - Zeitgeist Americas 2013 - Clip

Inspiring the next generation of chemical engineers | AIChE

AIChE's Doing a World of Good Campaign is helping to encourage young women other under-represented groups to continue with STEM education and pursue engineering careers.

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Debbie Sterling - Zeitgeist Americas 2013

Woman Engineer Told "Girls Don’t Like to Build"

Children display gendered toy preferences as early as 18 months—marketing and parents both play a role. Can we overcome these patterns? Should we?

Debra Sterling, founder and CEO of GoldieBlox, relates how the mainstream toy industry rejected the engineering toys she designed for girls. The Museum combats stereotypes with programs specifically designed for girls. Coming up this spring, two events in partnership with Girls Scouts of Northern California teach the basic concepts of coding and applied mathematics and an understanding of physical computing to inspire middle school girls to pursue STEAM in their future education and careers. Register for Level 1 on March 24th!

This past summer, CHM hosted 23 girls from the Technovation Challenge, a global technology entrepreneurship program for girls that invites participants from all over the world to learn how to use technology to solve real-world problems.

Lot number: X8555.2018
Catalog number: 102740288

GoldieBlox's Debbie Sterling speaks at SOCAP main stage

You can now get the toys @ !!

Debbie Sterling's journey from merchant to mentor - Build a BIGGER Business

Debbie Sterling is a force to be reckoned with.
At 28 years old, this Stanford-educated engineer left a stable job in marketing to start GoldieBlox. Her goal? To introduce engineering concepts to girls through toys.

In 2013, Debbie won Shopify's Build A Business competition. She was flown to New York City and received mentorship from top entrepreneurs, including Tim Ferriss and Daymond John.

Five years later and her company is an industry leader. GoldieBlox is sold around the world and is carried in over 6,000 retailers.

Debbie is now taking part in Shopify's Build a BIGGER Business competition, this time as a mentor.

The 10 Most Powerful Female Engineers

The 10 Most Powerful Female Engineers
For all the talk of the lack of women in tech, there are powerful female engineers changing the world right now.

So it's time to display the female engineers with powerful careers who are leading important technologies at their companies or being pioneers in other ways.

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Music Source:
Song: MBB - Clouds (Vlog No Copyright Music)
Music provided by Vlog No Copyright Music.
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The 10 Most Powerful Female Engineers



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